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CASE
1/8
Logitech: Speaking the Gen Z language through emoji-fluent storytelling, vibrant aesthetics, and global influencer strategies 🌎 to create an expressive Personality That Pops platform.
2/8
Logitech: The Lift Yourself Up campaign featured real people sharing their stories and experiences with the aim to humanise the ergonomics category.
3/8
Logitech: A fresh and vibrant makeover for Logitech’s B2B category — a comprehensive Workspace Wins design system with human-to-human approach.
4/8
Logitech's first dedicated campaign for China — Own Your Space encouraged design-conscious millennials to unapologetically express themselves.
5/8
Little Birdy: A brand and digital experience befitting of the restaurant's fun and cheeky attitude towards food, health, chicken and having a flockin' good time!
6/8
The Hari Hotel: Defined the strategy and built a brand identity that told story of heritage, elegance, and three generations of hospitality.
7/8
Heroes Beer Co.: Through integrating design thinking workshops, we co-created a brand that brought out the extraordinary potential of beer enthusiasts.
8/8
Capitaland's Raffles City: Immersive showsuite design and spatial narratives for China's tallest residential development in Chongqing.
● Portfolio on request